Sangini Diamond Jewellery

It’s a little weird to see Salman Khan as Kareena’s love interest in the new Sangini Diamond  Jewellery commercials, but they make a great pair. Naughty Salman and beautiful Kareena carry off the mad for each other look very well in the commercials. It is believable even though we know for a fact that Kareena’s heart is with the junior nawab of Pataudi.

The first ad that paired them together featured them arguing what the best thing about the relationship was and it was to say the least very cute. The second ad carries on from there and they continue giving each other gifts, this time on the occasion of Diwali.

The ad features them sitting together on a sofa in front of a table that is decorated with Diwlai goodies. There is a pen stand of sorts and in it are a number of rockets. Kareena gestures Salman to pick one, he picks a tiny rocket, she gets irritated and reaches for the one that has her Diwali gift in it. She makes a disgusted face and takes out a box, opens it and there is the Sangini Diamond Ring for men.

The ring is not very attractive, but the pair is. He looks at the ring and gestures ‘For me?’ she nods her head and he wears it in the wrong finger. Without saying a single word they make their love for each other very apparent in the commercial.

Sangini Diamond Jewellery seeks to cash on the festival of Diwali and looks at telling young professionals who are madly in love that they should celebrate their togetherness by buying each other diamond jewellery. You will not have to say a word, your gifts will proclaim how much you love each other, and that is enough.

Ruchita Ganguly

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